Most entrepreneurs and small business owners – at some point – dream of the time when this thing they are creating will give them freedom. Financial freedom and the freedom to fulfil the rest of their dreams.
The sad reality is that so few do it. In fact, the figures tell us that only 4% of start-up businesses make it to ten years. 4% last ten years. The rest fall by the wayside. That’s a 96% failure rate – which is horrifying.
So why is this happening? Continue reading